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MARKETING EVOLVING AS A SUPER SCIENCE

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What  do you want to do in Marketing?? Do you want to be a Salesman??Why don't you become an engineer or a doctor or the least try for a Goverment Job. These were the words that echoed my ears everyday while I was still studying in my college. Though there was ample democarcy at home yet the comfort or the confidence in their only son learning Commerce was low & to add the irrelevant opinions of relatives would further add to my vows & misery. Yet I knew that it was Marketing that I understood & loved the most & there was no choice but to take Commerce as my specialization stream as Science & Maths at that point to me were alliens & distant cousins whom I could only admire but never follow or understand. " All Is Well That Ends Well" , today as I write this post I reallise that there has been paradigm shift in Traditional Marketing & means / modes of Communication  which have become more precise, specific & accurate. Marketing has evolved
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VR'S 'CONFIDENCE' AMONGST TOP 10 ATMANIRBHAR FIRMS

    March 1, 2024 by Ramesh Jowar Asst: DDIP-Batch 19-Week 1 Back in the Scorching heat of April'22 , a Marketing professional from a ordinary B-School dreamt of doing something out of the Box. Not that he wanted to think OUT OF THE BOX or  be out of the  RAT RACE( which all of us are at some point in life would be ) but only as he thought that this was the right time for a new chapter in his life to begin & CONFIDENCE was born Vishwas Rai(VR) had quickly  realised the growing importance & demand of MENTAL HEALTH as a stream / subject which was proposed to be taught as a compulsory subject across schools & institutes. No of Student Suicides in India peaked at 12500 in 2020. Reasons could be many but VR realised that in most cases it was impulsive where students felt helpless & could not not see the light at the end of tunnel. It was the lack of Confidence & self belief to look at Opportunities outside their comfort areas. Most had become horses running in a race
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Brand Modi

 Like any other Indian kid of 90's living &growing up in India ,Politics, democracy , elections and governments are part & parcel of our lives.For most of the middle class families ,it would not matter who your PM and CM or ruling parties are. I would still wait for offers, discounts , " Buy one Get Two deals" . From groceries to apparels, Discounts and freebies would overshadow brand choices and at times upgrade or downgrade my  choices. Price would define my purchases and likings, choices could wait till they became desperate needs. No party or PM ever made a difference as we  were taught that nothing can change in India and hence follow the Mantra live and let live!!!! All this while there was one astute politician , a ruler , a statesman who was changing the fortunes of Gujarat and setting new benchmarks & standards  in governance as a CM. His vision and thoughts were clear, systematic and defined. He was the unsung hero for the poor and ray of hope for ma
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